updated Nov 1

home / reports / 2024-08

Shopify app price increases: August 2024

1 price increase4 earlier, first spotted1 appmedian +33%11 changes in total

1 Shopify app raised prices on a like-for-like plan in or around August 2024. The largest: ReConvert Upsell Premium Pro +33%. We also first spotted 4 increases this month that happened earlier but can't be pinned to a month.

Price increases

  1. +33%
    ReConvertprice increase
    • Upsell Premium Pro: $14.99/mo → $19.99/mo (+33%)
    between Aug 7, 2024 and Aug 11, 2024 · archive Aug 7 → archive Aug 11

First spotted in August 2024 (changed earlier)

We can only say these happened somewhere inside the bracket shown, which is longer than 45 days, so they aren't counted in this month's numbers.

  1. +50%
    • Essential: $9.99/mo → $14.99/mo (+50%)
    • Starter: $6.99/mo → $9.99/mo (+43%)
    between May 23, 2024 and Aug 14, 2024 · archive May 23 → archive Aug 14
  2. +50%
    Easy Bundlesprice increase
    • Starter Plan ($19/mo) removed
    • Essential Plan added at $19/mo
    • Enterprise Plan: $199/mo → $299/mo (+50%)
    between Apr 19, 2024 and Aug 14, 2024 · archive Apr 19 → archive Aug 14
  3. +24%
    CW WhatsApp & SMSprice increase
    • Free (Free) removed
    • Enterprise ($399/mo) removed
    • Growth ($99/mo) removed
    • Enterprise Plan added at $199/mo
    • Growth Plan added at $62/mo
    • Premium Plan: $29/mo → $36/mo (+24%)
    between Apr 17, 2023 and Aug 13, 2024 · archive Apr 17 → archive Aug 13
  4. +41%
    LAI Product Reviewsprice increase
    • Complete: $11.95/mo → $14.99/mo (+25%)
    • Essential: $4.95/mo → $6.99/mo (+41%)
    • Premium: $19.95/mo → $24.99/mo (+25%)
    between Apr 24, 2024 and Aug 8, 2024 · archive Apr 24 → archive Aug 8

Other pricing changes

  1. plans
    • Development added at Free
    between May 27, 2023 and Aug 15, 2024 · archive May 27 → archive Aug 15
  2. plans
    Trustifypricing change
    • UNLIMITED PLAN ($8.99/mo) removed
    • Basic added at $5.99/mo
    • Growth added at $11.99/mo
    • Unlimited added at $20.99/mo
    between May 25, 2024 and Aug 14, 2024 · archive May 25 → archive Aug 14
  3. plans
    ONE: AI, Pop Up & SMSpricing change
    • Free (Free) removed
    • All-in-One (Basic) ($9/mo) removed
    • Custom ($99/mo) removed
    • Basic (All-in-One) added at $9/mo
    • Custom (Build One) added at $9/mo
    between Mar 5, 2024 and Aug 14, 2024 · archive Mar 5 → archive Aug 14
  4. plans
    TrustReviewspricing change
    • Pro ($49.99/mo) removed
    • Free added at Free
    between Jul 15, 2024 and Aug 13, 2024 · archive Jul 15 → archive Aug 13
  5. model
    EasySearch YMMpricing model change
    • BASIC PLAN added at $19/mo
    • PREMIUM PLAN: $19/mo → $75/mo (+295%)

    Not like-for-like. Plans were restructured: a new Basic plan took over the old $19 price and Premium became a higher tier. Not counted in Biggest hikes or Latest price hikes. About pricing model changes

    between Mar 18, 2024 and Aug 11, 2024 · archive Mar 18 → archive Aug 11
  6. plans
    • Basic plan ($7.99/mo) removed
    • Business plan ($69.99/mo) removed
    • Plus plan ($34.99/mo) removed
    • 10K impressions added at $4.99/mo
    • 20K impressions added at $7.99/mo
    • 40K impressions added at $14.99/mo
    between Nov 30, 2023 and Aug 11, 2024 · archive Nov 30 → archive Aug 11

Dates are brackets: we know the last day we saw the old price and the first day we saw the new one. A price increase is counted in a month when the new price was first seen that month and the bracket is 45 days or shorter.

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